Cookie Guidelines for Tandem
At Tandem, transparency is at our core, especially when it
comes to the data we gather and how we handle it. This
section is dedicated to detailing our approach towards
cookies and providing guidance on their management. If
you’re already familiar with the cookie universe and
wish to tweak your preferences, simply navigate to your
account settings within the app and modify your privacy
selections there. Eager to delve deeper into our cookie
practices? Dive right in! Please be aware: this Cookie
Guidelines section primarily deals with our use of cookies.
For comprehensive information about how we handle your
personal data, kindly refer to our Privacy Guidelines.
So, What Exactly are Cookies?
Think of cookies as tiny text-based notes. They are
transmitted to, or read from, your web browser or device
storage. Typically, a cookie includes the domain it hails
from, its expiration or ‘life-span’, and a
distinct identifier, often a random number. Cookies can also
store data regarding your device, such as user preferences,
browsing habits, and interactions during the use of our
services.
Are All Cookies Created Equal?
No, there are a few categories:
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First-party vs. Third-party Cookies: Direct cookies are
those that we place on your device. These allow us to,
for instance, set our website to your preferred language
and understand your interaction with our platform.
Indirect, or third-party, cookies are set by our
associates and external service providers. Get to know
these entities better through our website and the in-app
cookie management tools.
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Session vs. Persistent Cookies: While session cookies
bid farewell once you close your browser, persistent
cookies stick around longer. The former assists us in
gaining insights during a single browsing session,
ensuring smoother navigation. The latter, with its
extended existence, aids in swift log-ins and provides
analytical insights.
And What About Other Digital Trackers?
There are other players like web beacons (pixels, tags, or
clear gifs), tracking URLs, and software development kits
(SDKs) that function similarly to cookies. For instance, web
beacons are minuscule graphic entities that let us know when
someone uses our service or checks an email from us.
Tracking URLs show us the origin of our website traffic,
while SDKs in apps mirror the behaviour of cookies and web
beacons. To keep things streamlined, we’ll address
these technologies as “cookies” within these
guidelines.
Why Do We Rely on Cookies?
Just like many digital service providers, cookies assist us
in enhancing, securing, and personalising our services. This
includes recalling your settings, acknowledging repeat
visitors, gauging our promotional strategies, and
fine-tuning ads based on your interests. Occasionally, we
might link cookie data with other personal info we have on
file for you. During your use of Tandem, various cookies may
find their way to your device.
Cookie Type
Essential cookies These cookies are
strictly necessary to provide you our services, such as
enabling you to log in, remembering your preferences and
keeping you safe by detecting malicious activity.
Analytics cookies These cookies help us
understand how our services are being used and help us
customise and improve our services for you.
Advertising & marketing cookies These
cookies are used to determine how effective our marketing
campaigns are and make the ads you see more relevant to you.
They perform functions like helping us understand how much
traffic our marketing campaigns drive on our services,
preventing the same ad from continuously reappearing,
ensuring that ads are properly displayed for advertisers,
selecting advertisements relevant to you and measuring the
number of ads displayed and their performance, such as how
many people interacted with a given ad.
Social networking cookies These cookies are
used to enable you to share pages and content that you find
interesting on our services through third-party social
networking and other websites or services. These cookies may
also be used for advertising purposes.
How can you control cookies?
There are several cookie management options available to
you. Please note that changes you make to your cookie
preferences may result in using our services becoming a less
satisfying experience, as they may no longer be as
personalised. In some cases, you may even find yourself
unable to use all or part of our services.
Tools we provide
You can set and adjust your cookie preferences at any time
by heading to your account settings in the app and adjusting
your app cookie preferences there.
Browser and device controls Some web
browsers provide settings that allow you to control or
reject cookies, or that alert you when a cookie is placed on
your computer. The procedure for managing cookies is
slightly different for each Internet browser. You can check
the specific steps in your particular browser’s help menu.
You may also be able to reset device identifiers or opt out
from having identifiers collected or processed by using the
appropriate setting on your mobile device. The procedures
for managing identifiers are slightly different for each
device. You can check the specific steps in the help or
settings menu of your particular device.
Interest-based advertising tools
Advertising companies may participate in self-regulatory
programmes that allow you to opt out of any interest-based
ads involving them. For more information on this, you can
visit the following sites: Digital Advertising Alliance;
Interactive Digital Advertising Alliance; App choices (apps
only). Opting out does not mean you will not see advertising
– it means you won’t see personalised advertising from the
companies that participate in these opt-out programmes.
Also, if you delete cookies on your device after you’ve
opted out, you will need to opt out again.
Google™ Cookies
Google™ Maps API Cookies Some features of
our website and some Tandem services rely on the use of
Google™ Maps API Cookies. Such cookies will be stored on
your device. When browsing this website and using the
services relying on Google™ Maps API cookies, you consent to
the storage and collection of such cookies on your device
and to the access, usage and sharing by Google of the data
collected thereby. Google™ manages the information and your
choices pertaining to Google™ Maps API Cookies via an
interface separate from that supplied by your browser. For
more information, please see
https://www.google.com/policies/technologies/cookies/.
Google Analytics We use Google Analytics –
a Google service that uses cookies and other data collection
technologies to collect information about your use of the
website and services, in order to report website trends. For
more information on how Google collects and processes data,
visit https://policies.google.com/technologies/partner-sites. You
can opt out of Google Analytics by downloading the Google
Analytics opt-out browser add-on
at https://tools.google.com/dlpage/gaoptout and opt out of
Google’s ad personalisation
at https://adssettings.google.com/.
Managing Cookies
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Overview: We offer multiple options for cookie
management. However, altering cookie preferences might
affect your experience, potentially limiting service
functionalities.
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Our Tools: Modify cookie preferences using the tool on
our website or via account settings in the app.
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Browser & Device Controls: Browsers let you control
or be alerted about cookies. For guidance, refer to your
browser’s help menu. Mobile devices allow
resetting or opting out of identifier collection via
device settings.
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Interest-Based Ads: Some advertisers allow opt-outs from
personalised ads. Visit Digital Advertising Alliance,
Interactive Digital Advertising Alliance, and Appchoices
for details. Opting out means non-personalised ads.
Clearing cookies requires re-opting.
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Google Cookies: Google™ Maps API Cookies: Used by our
services. By browsing, you consent to their storage and
Google’s data usage. Google provides separate
cookie management; more details at Google’s cookie
policies. Google Analytics: Helps us track website
trends. Understand Google’s data use at
Google’s partner sites policy. Opt-out with Google
Analytics browser add-on or adjust Google’s ad
personalisation.
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Contact: For questions about our Cookie Policy, reach
out to us.